Posts in Business Insights
Independent Contractor vs Employee Free Webinar

West Business Development Center is co-sponsoring with Jefferson Economic Development Institute (JEDI) a free webinar focusing on the new California ABC test for independent contractor vs employee classification.

There are many types of workers in small businesses and the legal obligations can be confusing. This webinar will provide key insights into the differences between employees, interns, volunteers, and independent contractors. We will specifically discuss the new California state law and ABC independent contractor test and how to comply.

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Join the Food Truck Revolution: Get Started in Your Catering and Mobile Food Business

Ever since Mark Manguera and Caroline Shin partnered with chef Roy Choi in Los Angeles and started a Kogi Korean BBQ truck in 2008, food trucks have sparked a dining out revolution. Far from just “street food”, food trucks offer top-notch cuisine and drive their success with mouth-watering Instagram posts and well-timed Tweets. The industry is now at $2 billion and growing every day, empowering minority and women-owned businesses, revitalizing communities and even driving economic growth.

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How to Use Instagram For Your Business

Instagram is a simple-to-use platform with more than 1 billion users – and 72% of those users buy products they see on Instagram*. That means if you have a small business, you need to be there.

With more than 25 million other businesses on Instagram, you will join a platform that has the ability to broadcast your brand, your products, and special features to millions of potential customers.

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Client Story: Kiersten Hanna

It’s quite rare that you call to check on an order you placed at a local business, and get an offer to then buy the entire business. But that’s what happened to Kiersten Hanna. While working at the Mendocino County Museum in Willits she commissioned production of panels for an upcoming exhibit from Braggadoon, the sign-making business in Fort Bragg. When she called to check on her order, she found out the owner had suddenly passed away and his widow asked her if she’d like to buy the business.

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Your Website IS Your Brand

Long before anyone sets foot in your business they’ll visit your website – your website actually IS your brand to your customers and potential customers. According to Google’s 2016 data, 68% of consumers who conduct local searches on their smartphone go to a store within 24 hours, and nearly 50% make a purchase within a day. 91% of customers have visited a store because of an online experience and 37% use the Internet to find a store at least once per month. So, what does your website look like?

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Take Your Specialty Food Business from Passion to Profit in Lakeport

Cookies, cakes, fruits, nuts, jams, jellies, crackers, chips, pancakes, sauces, meats, seafood, mushrooms, organic, local, homemade – is your mouth watering yet? These are just a few of what we know as specialty food items – those delectable tidbits we fill up our grocery cart with or send to friends and family on special occasions.

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Client Story: Sean Dewil

Sean Dewil grew up in South Africa going on safari with his parents, who ran a safari tour company in Zimbabwe. Dewil’s career over the years includes everything from becoming a qualified safari guide to working for two years in Kruger National Park in South Africa, collecting behavioral data on the African Wild Dog.

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