Description:
Buying a Business: From Curiosity to Closing is a practical, four-part webinar series offered by West Business Development Center designed to guide aspiring and first-time buyers through every stage of business acquisition. From evaluating readiness and identifying the right opportunity to negotiating contracts, securing financing, and leading successfully after the purchase, the series breaks down the complex buying process into clear, actionable steps. Participants will gain tools to assess financials, avoid common deal pitfalls, structure smart agreements, plan smooth ownership transitions, and build systems, culture, and momentum in the critical first year of ownership—empowering them to move forward with confidence and clarity.
A 4-Part Series to Help You Confidently Evaluate, Negotiate, and Finance Your Next Opportunity
Part 1: Research, Readiness & Opportunity Assessment
Title: Know What You’re Buying: How to Evaluate a Business Before You Buy
Description:
Before you fall in love with a business for sale, you need to know how to evaluate whether it’s the right fit. In this first session, we’ll cover how to assess your readiness to buy, identify what type of business aligns with your goals, and conduct the right due diligence early on. You’ll learn how to research industries, interpret key performance indicators, and understand what drives business value.
Key takeaways:
- How to determine your personal and financial readiness to buy
- Tools for researching industries and competitors
- How to read basic financials and spot red flags
- Building your “buyer’s checklist”
Presenter:
Rachel Clark is a regular instructor for Mendocino’s SBDC and Mendocino’s Women’s Business Center. She has worked as an EMyth Business Coach for 20 years, helping clients transform their businesses and lives using the tools, methodologies, and principles of the EMyth coaching program. Using her formal education in Marketing and Economics (coupled with years of experience in Executive Recruiting) she helps clients work on their leadership and business skills.
