Access to financing often depends on how lenders evaluate your creditworthiness. In this one-hour webinar, participants will learn about the 5 Cs of Credit—the key factors lenders use to assess loan applications: Character, Capacity, Capital, Collateral, and Conditions.
This session will explain what each of the five factors means, how lenders use them when reviewing loan requests, and what small business owners can do to strengthen their credit profile. Participants will gain practical insights into how financial history, cash flow, assets, and market conditions can influence lending decisions.
Whether you are planning to apply for a loan, improve your financial readiness, or better understand how lenders evaluate borrowers, this webinar will provide valuable guidance on preparing your business for successful access to capital.
Presenter
Joe Rodola is a seasoned financial expert with extensive experience in small business management. With 25 years of expertise in commercial lending, 22 years of instructing financial literacy classes, and 13 years as a Certified Credit and Housing Counselor (CCCS), he is a trusted authority on financial literacy and business finance. Additionally, Joe’s hands-on experience as a small business owner and track record of success as a small business advisor gives him a wealth of practical insights to share.
