How to DIY your Brand in 2025

We know a good brand when we see one. But it can be difficult to break down what it actually means in practice, and how to translate that into our own branding success.

From your brand voice to your visual identity, having a strong brand is one of the most powerful and memorable ways you can reach the public and your customers. 

In this workshop, we'll discuss brand fundamentals, as well as useful shortcuts to distill and build out your brand presence in 2025. 

This session will cover:

- Introduction to Branding: Story & Style

- Developing Your Positioning: your brand's "why"

- Tone of Voice: your brand's "feel"

- Visual Identity: your brand's "look"

- Marketing Strategy: putting the pieces together in real life