Description:
Selling online presents a powerful opportunity for businesses to boost sales and expand their customer base. Whether you’re a small startup or an established company, many businesses have successfully embraced e-commerce strategies to operate virtually. This includes integrating tools such as social commerce, delivery services, virtual consultations, online networking events, and even hosting health and wellness classes.
However, getting started can feel overwhelming. From choosing the right platform to juggling both physical and digital storefronts, the challenges are real.
In this webinar, we’ll help you move forward by covering:
- How to begin shifting some or all of your business online
- An overview of popular e-commerce platforms and how to evaluate them
- A step-by-step guide: the 10 essential steps to successfully launch your e-commerce strategy
Presenter:
Lani Lott is an experienced marketing and promotional consultant with over two decades of experience. As President of L. L. Consulting, she has provided advising and training services in collaboration with a diverse range of agencies. Her expertise extends to areas such as e-commerce, virtual networking, digital marketing, social media management, business planning, market research, customer service, hospitality, retail management, and assessing capital and funding needs. Lani brings a deep understanding of marketing strategies, digital technologies, and business development to her webinars. Attendees can expect to gain valuable insights, practical strategies, and actionable advice to thrive in today’s marketing landscape.
