March is soon upon us and with its arrival come a change in the seasons and plenty to celebrate throughout the month. The first Friday of the month is National Employee Appreciation Day and although it’s been a tough Covid year (already!?), take a little time on March 5, 2021 to show your employees just how much you appreciate them.  

International Women’s Day falls on March 8 and this year it has the very appropriate theme of #ChooseToChallenge: “A challenged world is world is an alert world. And from challenge comes change.†We can all attest that this has been, and continues to be, a most challenging time. And spring arrives in the Northern Hemisphere on Saturday March 20 with the vernal equinox and the promise of warmer days ahead.

At West Center, we celebrate the month with an impressive line-up of workshop webinars that cover learning about business basics to a four-part crash course on QuickBooks. Kick off the month with a lively Q&A session led by our two favourite PPP Loan experts, Steve Lamb and Sid Harper. If you’re a PPP recipient or thinking of applying for a loan (deadline March 31), bring all your questions to their session on March 2. 

Facebook has become a ubiquitous part of our lives. We use it not only keep up with friends and family but to promote our small businesses, connect with customers, and drive sales. Instructor Lani Lott will show you how to maximize your Facebook business page to its full potential in her workshop on March 3. Lani is an expert at helping small business owners with building a plan to grow their business and increase profits. 

Our February series of QuickBooks workshops was so successful, we’re continuing them in March! The four-part QB series begins on Thursday March 4 with workshops each successive week through March 25. From the basics of accounting and terminology, instructor Rebecca Lehman leads participants through setting up data files, the ins and outs of invoicing and payments, to accounts payable and reconciliations. Even if you’re a seasoned QuickBooks user, consider these classes as a refresher and a great place to pick up helpful tips and strategies.

With April 15 in our sights, it’s time to get ready for tax filing… a prospect that can inspire high anxiety. But small business owners will gain confidence from the Tax Prep for Small Business Owners workshop on March 10 led by Joseph Dorko who has been helping small businesses prepare and file their taxes for many years.

Attention Artists! With many galleries temporarily closed, art festivals postponed, and people just not visiting their favorite artist communities, turn your attention to learning how to successfully exhibit your work in a virtual gallery. Sign up today for our ongoing Artists in Action series workshop on March 11. 

Restaurants continue to face their fair share of Covid challenges so West Center is presenting a two-part series on March 15 and 22. Marketing that Customers Will Devour will highlight smart, simple, and budget-friendly marketing ideas for the new 2021 restaurant reality. Instructor Kate Bourland brings more than 20 years in digital and direct response marketing savvy.

Let’s go “phishing†in our “ABCs†series that on March 16 tackles the thorny issue of Business Email Compromise. Any business conducting operations online and via email is vulnerable to attack from criminals impersonating trusted colleagues and vendors, so learn how to protect your business.

 Do you have an idea for a new business venture but don’t know where to begin? If so, register today for our Startup Essentials workshop that will tackle All Your Business Basics. Learn what a business plan is, how to test your business idea, where to look for loans, and gain an overview of finance and marketing. Workshop is on St. Patrick’s Day: March 17!

Maintaining good credit is an essential business practice but many of us don’t really understand how a credit score works, what factors affect it, and how to access your credit report. Business export Joe Rodola will take you through the processes in his Credit Repair workshop on March 18 and, if your credit isn’t what it could be, will offer some fixes to make repairs. 

Balance is essential to our wellbeing and West Center continues our successful monthly Business Balance series with what promises to be a fun and lively workshop led by self-care addict Alexis Asbe. Alexis will open the doors for you to learn how to give appropriately, receive abundantly, and turn on the money magnet boss babe inside of you! Join us on March 23 at 1:30PM!

No matter what business you’re in or whether you’re a business newbie or a seasoned veteran, West Center is here to help you with your business questions. If you need advice or assistance, please give us a call at 707-964-7571