“From an early age I understood that cooking was never going to be a job, it’s a passion.â€

–Gordon Ramsay 

Passion is the secret sauce in every successful culinary business. Whether you are starting a restaurant or a food truck, or you have been in the culinary game for years, West BDC’s Concept to Launch: Creating a Successful Culinary Business workshop will channel your passion into concrete, tangible action steps you can use right now.

It all boils down to the three “M’s†– menu, marketing and management. Menu development is where you use that passion you have for creating tasty creations your demographic will come back for again and again. Management is getting that perfect back and front of house team together and creating a well-oiled operation that has fun while serving up your delicious meals. Marketing is getting the word out – whether it’s Instagram or guest referrals – to keep your restaurant thriving.

Taught by Julia Siderakis, the West Business Development Center Restaurant Advisor, instructor at Mendocino Community College and former owner of 27 years of the Ukiah Garden Café this workshop is for all levels of restaurateur – from beginner to advanced.

Julia notes, “I’m thrilled to be helping others enhance or launch their business and culinary ventures. I am hoping those who attend will absorb the tools they need to take their foodie passion to profit and get a real handle on what it takes to own and operate a restaurant business.â€

What you will learn in this workshop:

  • How to create a focused and delicious menu

  • How to operate a business with management skills

  • Techniques to ensure your culinary team is productive and driven

  • Where to look for resources in your local area

  • How to market a culinary business

This workshop is part of our Food For Thought curriculum going on this spring at West Business Development Center. Click here for more info on upcoming workshops.

This workshop is supported by the Mendo Lake Food Hub, a resource for local farmers to efficiently get their produce to market.

Concept to Launch: Creating a Successful Culinary Business

Thursday, April 25, 2019

6:00 PM 8:00 PM

West Business Development Center

185 E Church Street, Ukiah

RSVP here.

Hear how how these successful restaurant businesses set up, grew and expanded with West Business Development Center Free Advising services:

Stan’s Maple Café, Ukiah

SlamDunk Pizza, Ukiah

Are you a woman-owned business?

Please join us for our monthly networking events where you can meet other women entrepreneurs and share best practices, knowledge and make friends. Our next one is April 26th.

Monthly Empowerment Night

April 26th

6:00 -8:00 pm

DiCarli Law in Mendocino

RSVP here.